The Process

I am not in the market to build fast cookie-cutter websites or create quick graphics for every business imaginable. Instead, I am here to understand your business and present your brand beautifully.

Discovery

Reach out using the contact form. We will schedule a visit to talk about your project (brand identity, website, business profile, merchandise, or any combination) and the approach we will take to achieve the best outcome in your budget. Depending on the scope of the project, I sometimes send an online questionnaire to get some of your (or your team’s) thoughts on the project and your competition.
I will create and send a proposal/contract. A 50% deposit will be required to move forward.

Research

I review our conversation and answers to my questions. I research your top competitors online, and analyze your target audience. This research is critical to developing an effective plan for getting your business noticed. I begin to map out the ways to differentiate you from everyone else.

Design

This is where the magic happens. Based on our conversation and my research, I get to work designing all aspects of your project. I will have fun working out fonts, colors, imagery usage, etc.
Because we’ve laid solid groundwork, the project should be right on target but we will meet to review it and I make revisions if needed.

Deliver

Once we are satisfied with the project and our contract is met, the remaining payment is made and then
  • Completed Branding/Identity files are delivered in JPGs, PNGs, and a PDF guideline sheet and/or
  • The Website goes live and
  • any other agreed upon deliverables in the package are satisfied.

Timeframes

The time it takes for each project depends upon its scope. The ranges below are the average ranges I have experienced with little exception.

Website: 2-5 weeks

Branding/Identity: 2-4 weeks

Business Profiles: 2-5 days

Designs for merchandise: 2-5 days

For any combination of the above, just add it up!